Muscle Beach® fitness center
A fitness center is by far our most popular type of fitness club. Set in a tasteful environment that’s both relaxed and comfortable, it provides the diversity to accommodate people of all fitness levels. Time-tested, it transcends all demographics, and is proven to be family-friendly and perfect for attracting just about anybody, anywhere, anytime.
Over the years, several different types of fitness centers have become popular. A traditional fitness center employs normal hours of operation in a non-intimidating environment. A $10 fitness center operates much the same way, but sets monthly dues at around $10. A 24 hour fitness center is set up similar to a traditional fitness center, but stays open around the clock, except on weekends. A 24 hour compact fitness center works the same as a 24 hour fitness center, but is smaller, and through automation, stays open 24 / 7 / 365. A women’s fitness center operates under normal business hours, and is designed to only accommodate a female audience. A men’s fitness center, also referred to as a men’s gym, only services a male clientele around a schedule of traditional hours of operation.
We permit the operation of a Muscle Beach® fitness center franchise under any of the aforementioned types.
Drawing thousands of members to your fitness center may seem like a daunting task. Yet Muscle Beach®, the name that’s more recognized and associated with fitness than any other, makes it easy. As fitness’ most prestigious name, you’ll attract more people to your fitness center franchise than ever before.
Don’t get schmoozed by some slickster into paying an enormous territorial fee, a whopping franchise fee, a staggering monthly royalty, and a shocking monthly advertising fee, when for far less you can convert your fitness center into the one with more trust, respect, and prestige than any other.
A Muscle Beach® fitness center serves the individual for whom equipment and price are more important than programs, services, or amenities. In a non-intimidating environment, our fitness center franchise offers a massive amount of strength training, circuit training, and cardio equipment. With the flexibility to add profit centers like a shake bar, sports nutrition center, pro shop, tanning, and personal training, the ability to maximize your income will never be restricted.
While most fitness center companies dictate a complete makeover, some with designs that will make you the laughingstock of the industry, a Muscle Beach® fitness center does not require you to retrofit your fitness center franchise with customized décor, brand new or corporate-colored equipment, or a fad-based theme or gimmick that makes a mockery out of fitness. That alone will save you tens, even hundreds of thousands of dollars in unnecessary expenditures; compounded by the fact that if you ever want to readopt a more traditional look, you’ll have to spend it all over again just to get back to square one.
A Muscle Beach® fitness center franchise is contained in a tasteful environment, designed with motivation in mind. We do not use obsessive, compulsive, wacky, weird tactics, such as hideous props, quirky murals, cartoonish decor, foolish topics, lollipop colors, insane dress codes, or promote a tightly controlled, cult-like environment, or a church-like, excessively intolerant atmosphere. Instead, inspiring murals that depict the rich history of Muscle Beach® serve as a constant reminder of the venue that made fitness so popular.
As with all of our other club formats, a Muscle Beach® fitness center franchise implements a number of innovative concepts that have turned the entire fitness industry upside down! Our revolutionary practices have redefined the terms upon which business will now be conducted. We’ve wiped out the old standards, forever changing the status quo. We’ve done what other franchises have never been able to do; becoming the first fitness franchise in history to eliminate 5 and 10-year contracts, replacing them with the flexibility of a month-to-month commitment, with the option to drop out at any time, and with NO termination fee, NO exclusionary clause, NO non-compete clause, and should you choose to stay, NO renewal fee. Better yet, there’s NO developmental clause that requires you to open a given number of units within a fixed time period. There’s also NO satellite clause that forces you to use our brand on other facilities that you might open in the future. And there’s NO brand restriction clause that forbids you from owing other brands.
In celebration of our historic 75th anniversary, a Muscle Beach® fitness center franchise is a very low-cost $249 per month. Other than that, there’s absolutely NO enormous million dollar territorial fee, NO whopping $50,000 franchise fee, NO staggering $2,000 monthly royalty, and NO shocking $1,000 monthly advertising fee. For a fraction of the cost of a no-name brand, you can convert to the one that’s The Most Trusted, Most Respected Name In Fitness™.
View our 24 Hour Fitness Center
View our Men's Gym
View our Women's Fitness Center